Vivvidero
This brand came to revolutionize the real estate sector, offering the world a very different way of buying a home, strongly challenging the offers that were in the market. They came to us because they needed to communicate their business proposal to the world in a strong way.
How we approach this?
The challenge was to create the brand identity and communication to explain in a memorable and clear way an idea never seen before in the real estate sector.
Branding
From branding, we develop identity around the concept of space and the way we live, we create a dynamic symbol where we play with the V of the name into a cube, which can change modularly becoming evident customization.
Content
From the content we created the brand launching strategy. Our creative concept was the ugly truth, because if there was something the brand understood, it was that the experience of buying a home felt like a nightmare and their service was there to change that truth.
We created a video that summarized and explained in an attractive and concise way its business model, and we also made videos where in 30 seconds we showed a real estate problem that Vivvidero could solve.
Conclusion & Results
Impressions
Users on site
Followers
Customer Satisfaction
